Friday, August 18, 2017

Fancy yourself a copywriter? Here's a job opportunity

This post is a job ad of sorts as I'm currently looking to take on another copywriter for the Hedgehog Communications team. In the past, I've only gone on recommendations from friends but this time, I decided to open up to applications from the public.

About Hedgehog Communications

With 15 years in the business, Hedgehog Communications is one of the most established copywriting agencies in Singapore, especially for the public sector. There are currently 12 copywriters on the team (excluding me), with diverse backgrounds and experience. All my copywriters work on a freelance basis, although some of them write exclusively for Hedgehog Communications.

What the Job Entails

Depending on your background and experience, you might be asked to write for a specific collateral, typically an annual report, brochure or human interest article. However, what's more likely, especially for writers new to Hedgehog Communications, is that you will be asked to be part of a writing team, for a larger project such as a website.

Projects may be ad-hoc (in which case the work will be in intensive bursts) or regular (eg. monthly newsletters). This is an ideal gig for those who wish to engage in meaningful work with flexible hours that allow you to juggle other responsibilities. Read this post about the philosophy behind Hedgehog Communications. 

  1. Experience in corporate or business writing, eg. annual reports, brochures, websites, newsletters, human interest stories.
  2. Writing flair and ability to write to the brief, and communicate clearly and simply. This sometimes involves helping the client organise their content in a way that makes sense for the reader.
  3. Confidence in meeting and working directly with clients.
  4. Reliability and trustworthiness. I can't stress this enough. We always deliver what we promise. 
  5. A strong sense of ownership and desire to be part of a collaborative and dedicated group of writers.
Things to note

Although I have writers who write full-time for Hedgehog Communications, I cannot guarantee work. In short, if you're looking to fill your rice bowl, this is probably not for you. Also, while my writers all work on a freelance arrangement, this doesn't mean the outfit is any less professional. Hedgehog Communications has been around for 15 years and the agency has earned a reputation of being one of the most established and reliable in the business.

In other words, I'm not interested in the following:
  1. Anyone who has done "some writing" or can string grammatical sentences together and think they can therefore be a copywriter. I'm looking for people with years of copywriting experience.
  2. Anyone who wants this gig just because they want flexi hours. The jobs require writing and more writing. You've gotta really love doing this. 
  3. Anyone who is in between jobs or not sure what they wanna do so is looking to fill the time before they move on to the next thing. We are not 7-Eleven. 
  4. A freelancer just looking for more kang tao to boost their own portfolio. Thanks but no thanks. When you write for Hedgehog Communications, you represent the brand and therefore have to be prepared to own it.
Another thing which I've in the past assumed was common sense but realise that it needs to be said: If you want to join us, I expect you to find out more what we do and what we stand for. Interview 101 lah, don't meet me then ask what we do. Waste my time only.

Why Join Us?

You might be thinking, after this stern and naggy read (so typical of an auntie), why would you want to join Hedgehog Communications? Mainly because I look after my writers. 
  • You will get the opportunity to write for major clients and be involved in national level projects that freelancers usually find difficult to win on their own. If you hate chasing down jobs and later chasing clients for payment, I take care of all business and admin aspects so you can just focus on the writing.
  • There's a lot of undercutting in the market and freelancers usually don't have much negotiating power. I compete on quality, not price, as I believe in paying my writers a fair fee. The rate you will get at Hedgehog Communications is generally better than what freelancers can command on their own.
  • If you love writing and want to improve, I (and other very senior writers) are always happy to mentor and guide you. 
  • It's as flexible an arrangement as it can get. You choose to take on as many or as few projects as you want, as long as you're committed to whatever you take on.
  • Finally, the Hedgehog team is simply marvellous to work with - all super friendly, fun and collaborative. No politicking or bitching. Most of my writers have stayed with me from the time they joined, I guess this speaks for itself.  
How Do I Apply?

If you are interested, please send your cv and writing samples to by 31 August 2017. It's also important that I know more about you and your motivations, so tell me why you want to join the team and how you see yourself contributing.

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